About Me
A copywriter who loves small businesses.

Hello there! I’m Denise.
A Perth copywriter for Australian small businesses.
Writing about yourself is the hardest part. And sometimes, you just need a third person to write and sell your brand for you. That’s where I come in.
My career began in lecturing before it turned into full-time marketing. Throughout it all, I’ve always worked in small businesses (not by design, but glad that it happened!).
Then in 2019, I decided to take a leap and open my own copywriting business. Anyone in marketing will know that the industry doesn’t stay still, and anyone in business will tell you that owning one is a steep learning curve.
But still, I love what I do. I’m passionate about writing and marketing. Nothing makes me happier than seeing my client numbers grow because of something I did.
Until today, I still celebrate every marketing win like it’s my first.

Why small businesses?
Because Inkspot marketing is a small business.
As an owner of a small business myself, I know the joys and pains of owning a business all too well – whether it’s celebrating a big client signup, losing sleep over your numbers, or doing the countless admin.
More importantly, I know that small businesses can’t afford big marketing budgets (or big budgets in general, really). Most agencies charge extremely high prices for marketing, which can be disheartening for small business owners who lack the budget.
My services are tailored to small businesses that want to market to their local communities without breaking the bank. Because your small business deserves it.
Why choose Inkspot?
The name ‘Inkspot’ originates from my love of writing and my passion for marketing strategies that ‘hit the spot’! I understand that as a small business owner, you don’t want to be spending money on marketing that doesn’t give you results. My job is to point you in the right direction so you can see tangible benefits in advertising and marketing.
With me, you will get someone who tells you ‘here’s what I think’, rather than someone who says ‘sure’. If you’re looking for quick wins with someone who can promise you a pot of gold but not deliver, then I’m probably not the one for you.
But if you’re looking for a dedicated partner who will work closely with you to grow your business, treat your business like her own and stay for the long run – then you’ve found the one!
Testimonials
I’ve worked with these amazing small business owners
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Peter J., Chiropractor
“Recently worked with Denise to design a website page. Extremely happy with the result. Denise was highly communicative and very friendly. She explained what we didn’t know and delivered what she promised.”
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Damian T., Short-Stay Owner
“Denise is one of the best freelancers I’ve ever worked with. She took the time to listen to my ideas and was able to help me with my website within my budget. I’d definitely recommend her to other businesses.”
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Kristy M., Beautician
“Denise was such a pleasure to work with, we decided to keep her in our network for future projects. She completed everything on time and was very responsive. Definitely would recommend her”
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If the definition of insanity is doing the same thing repeatedly and expecting different results, then it’s time for a change.